Enterprise Africa - February 2019
This month we are reminded of the amount that South Africa has to offer the world in terms of its exports, and the huge offerings that the country delivers for those heading into South Africa, as tourists, commuters, or for any other reason.
Heineken South Africa has invested heavily in its product portfolio, bringing a fantastic range to a country that spends more on beer than it does on vegetables. Now offering Soweto Gold and Strongbow Apple Cider, Heineken is catering to customers who want a premium offering but produced locally in SA.
Also in the brewing space, Poison City Brewing – the Durban-based craft beer and cannabis drink manufacturer – has released its cannabis lager and is looking for opportunities to bring the intriguing new product to new markets. It’s all change for founders Graeme Bird and Andre Schubert who are finding themselves at the centre of the ‘cannabis in foods’ discussion.
We also hear from Retractaline, the KZN-based manufacturer of homewares for the laundry market. After investing in a new production plant at the Dube TradePort, the company is now looking to lead its industry in South Africa and export into Africa. It’s a similar story at Technicolour, the Bloemfontein-based auto body repair shop, where Damian Esterhuizen is looking to take the business into Uganda.
Show More
Our lead feature in February comes from Travelstart. Based in Cape Town, the online travel agency is becoming increasingly important in what is a booming travel and tourism market around Africa. The company has performed so well in SA that it is now expanding on the continent as well as breaking in to the Middle Eastern market. Entrepreneur and Managing Director Jerome Touze talks to Enterprise Africa about Travelstart’s ambitious plans to always do more for its customers.
What is your company doing to not only serve customer but to delight them and ensure they come back? Tell us online @EnterpriseAfri1